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Some businesses still don’t use social media & I find that interesting

Hi! I run a small studio and we offer full social media management for $79/month.

Something I’ve noticed, a lot of people who reach out to us either don’t have any social media presence yet, or they only start thinking about it when we talk. And it’s not just the usual niches, even SaaS, tech, or more traditional service-based businesses sometimes don’t bother with socials at all.

Some people think social media only makes sense if your business is product-based or in a “visual” niche like beauty, food, or fashion. Others feel like it doesn’t apply to them, or that it wouldn’t help much for what they offer.

But honestly, from what we’ve seen, almost every type of business benefits from having some kind of online presence, even traditional fields like accounting firms, clinics, real estate agents, repair services, local cafés, coaches, small shops, etc.

For me, having some kind of social presence generally helps because most people check online before they reach out to a business. It doesn’t need to be active or highly produced. Just having a page that shows what you do, where you are, and how to contact you already makes a difference. I’ve seen people choose a business simply because they were able to look them up easily (I’m guilty of that too), and I’ve also seen people hesitate when they can’t find anything at all.

That’s simply how I’ve observed it over time.

That's why I’m curious how business owners here see it, especially those who don’t have socials yet, or are planning to but haven’t started.

Do you feel like it matters for your business? Or is it just not a priority right now?

Would love to hear your thoughts.

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source https://www.reddit.com/r/RealEstate/comments/1oo290k/some_businesses_still_dont_use_social_media_i/
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