Best way to approach 78 yr old owner of vacant lot next to my property (off-market)

I own a commercial building and recently completed renovations and leased it out. The vacant lot directly next to it is owned by a 78-year-old woman who’s held it for ~20 years. It’s unlisted, vacant land, and I found her through public records / parcel apps. I have her mailing address.

Because my building is now stabilized and leased, I’m concerned other investors will start paying attention to this block. I see this lot as strategically important for future development tied to my existing property, so timing actually matters here.

I want to approach her off-market in a way that: • Maximizes the chance she responds • Doesn’t spook her or trigger defensive pricing • Moves efficiently without being disrespectful or predatory

I’m weighing: • Handwritten letter as the neighboring owner • Door knock (daytime, respectful) • Letter + follow-up cadence • Or a more direct approach I’m overlooking

Specific questions for people who’ve actually done off-market deals: 1. What’s the highest-probability first contact in a situation like this? 2. Does urgency justify being more direct, or does that usually backfire? 3. Is showing up in person ever the right move with an elderly owner? 4. How much intent do you disclose early if you plan to develop? 5. What mistakes most often kill these deals before they start?

I’m not trying to lowball or pressure her — I just want to control the asset next door before outside buyers show up.

submitted by /u/Own-Friendship3364
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source https://www.reddit.com/r/RealEstate/comments/1prvduy/best_way_to_approach_78_yr_old_owner_of_vacant/